Opinion
Ironman's failed attempt to transform FulGaz from a cyclist-focused platform to a triathlon training tool shows why understanding your core user base is crucial.
Opinion
Debated as vanity or badge of honour, the iconic Ironman tattoo unites triathletes through shared status, belonging and brand power.
Opinion
Pro triathlete Sam Long secures his best career finish while grappling with the emotional complexities of excellence at the highest level of endurance sport.
Opinion
Grant Giles argues that athletes are losing self-trust amid overwhelming marketing and data obsession, urging a return to self-belief and presence over reliance on technology.
Opinion
The PTO's new anti-doping measures lack clarity and fail to adequately address concerns jeopardising the sport's integrity.
Opinion
Long-course triathlon must act now to establish a comprehensive anti-doping program or risk irreparable damage to the sport's credibility.
Opinion
I doubted Sam Long. His jaw-dropping 3:42:14 performance in Singapore made me look like a fool.
Opinion
Amid logistical blunders, the PTO's credibility is tested as key athletes skip the T100 Singapore, highlighting a need for flexible contracts and better planning.
Opinion
Despite concerns, experts argue that the current T100 race schedule provides sufficient recovery time for most athletes, with individual needs varying based on personal factors.
Opinion
The T100 stretches prize money and challenges athletes with a strategic eight-month global tour.
Opinion
Discover how 60+ elite triathletes redefine age with their insatiable drive for personal growth, resilience, and passion for triathlon.
Opinion
Becoming a pro triathlete demands immense dedication and a strategic approach, as Steve McKenna's inspiring journey demonstrates.